The Impact
20% of your purchase flows back into American Rivers!
For more than 50 years, American Rivers has worked to safeguard the 3.5 million miles of rivers and streams essential to our nation’s clean drinking water, extraordinary wildlife, and the strength of our communities.
The Artists Behind the Movement
Our decals are more than products—they're the vision of passionate artists who understand the sacred connection between people and water. Each design combines artistic excellence with scientific accuracy, creating pieces that inspire conservation while celebrating the beauty of our aquatic ecosystems.
Artists Create
Local and regional artists design unique, scientifically accurate fish decals that celebrate the species found in your watershed.
Communities Give Back
A percentage of gross online + retail sales flows directly to their partnered local river nonprofit, creating sustainable funding for conservation work.
These donations support restoration projects, advocacy efforts, and education programs that protect the waterways our communities depend on.
